Free Advice From Creative Pros
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What Is An Influencer?
In today’s digital era, a new type of celebrity has emerged in the world. Chances are you’ve heard the term “Influencer” used in the news, media, or...
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How to Navigate the World of SEO & SEM
In today's digital age, we are met with AI, the Metaverse, content creation, and the constant need for accessibility. Search engine optimization...
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Is It Worth It To Sell Online?
As a business owner, sometimes selling in your storefront alone can be hard to keep up with the costs of rent, utilities, employees, and inventory....
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What Are The Styles of Graphic Design?
What is graphic design? Isn’t it all the same? Graphic designers work to create visuals that communicate ideas and information to people through...
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Is 20 Too Young to Start a Business?
So, you’ve been dreaming of owning your own business, having an online store, or creating the perfect storefront for what seems like forever. But…...
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Starting a Career in Video Production
So you think you want a career in video production? If you are just starting to dig into the profession, you will find out quickly that there are SO...
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How To Come Up With A Product Name
So, you and your team have spent the last few weeks, maybe months, brainstorming the next product that will put your company at the forefront of...
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How to Brand Myself
Self-branding can make you stand out in a career field. It will help people, including potential employers, build a mental image of what you are...
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Making Your Own Brand – The Ultimate Guide
In marketing, we hear “branding” and “building a brand” used more and more by marketing consultants, content creators, and aspiring influencers. So,...
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How to Make a QR Code For a Link
QR codes have been popping up all over the place. They can be found in restaurants, on banners, and even featured in a prominent ad by Coinbase in...
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How Social Media Attracts New Employees to Your Business
Today, the hunt for premium talent is ever-competitive. Companies offer wild startup bonuses, unmatched benefits, and getting your birthday off as a...
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Television and OTT in 2022 – What’s the better investment?
Did you know the first television commercial aired in 1941? The 10-second black and white advertisement was published by Bulova, an American...
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How to Use QR Codes with Google Analytics
QR codes are everywhere, from restaurant menus to flyers and even in digital advertising. They are a great way to present a complex URL in a way...
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Branding: Expectations vs. Reality
Branding can sometimes be difficult to understand and take hold of for you or your organization. It's always good to start off by ensuring we all...
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How to Measure Branding Campaigns
One of the long-standing questions about branding and building a brand is how to measure branding campaigns. Unfortunately, there is not a direct...
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How do I create a brand strategy?
So, you already know how important it is to focus on your brand long-term, so how do you plan a strategy with relevant metrics that will let you...
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How Do I Explain Building a Brand to My Boss?
In marketing, we hear "branding" and "building a brand" used more and more by marketing consultants, content creators, and aspiring influencers. It...