by pixellabs | Feb 2, 2022 | Advice, Marketing, Moving, Strategy
Did you know the first television commercial aired in 1941? The 10-second black and white advertisement was published by Bulova, an American timepiece company founded in 1875. Since this advertisement, the television medium has exploded with the addition of...
by pixellabs | Oct 27, 2021 | Advice, Marketing, Moving, Strategy
QR codes are everywhere, from restaurant menus to flyers and even in digital advertising. They are a great way to present a complex URL in a way that the majority of people can interact with. While that is a major benefit, there is another advantage that most people...
by pixellabs | Oct 4, 2021 | Advice, Branding, Marketing, Moving
Branding can sometimes be difficult to understand and take hold of for you or your organization. It’s always good to start off by ensuring we all define “brand” the same way. Most expect branding to do with your logo, mission statement, colors, etc....
by pixellabs | Aug 26, 2021 | Advice, Branding, Marketing, Moving, Strategy
One of the long-standing questions about branding and building a brand is how to measure branding campaigns. Unfortunately, there is not a direct answer that works every time. There are a few strategies (basic and advanced) that can provide key insights into your...
by pixellabs | Aug 13, 2021 | Advice, Branding, Marketing, Moving
So, you already know how important it is to focus on your brand long-term, so how do you plan a strategy with relevant metrics that will let you know you’re on the right track? First, we will move through a few steps to identify what your brand is, and then take...
